We are dedicated to the promotion of slow handmade fashion that empowers traditional handblock technqiues. We do this by selecting high quality, hand-spun, handwoven fabrics from communities in rural India.  The wooden looms used are mostly situated within family homes and powered only by the loom operators, reducing the carbon footprint of fabric production while keeping overhead costs down for village artisan co-operatives. 

Each of our collections focus on different artisanal designs that incorporate local wisdom and heritage from various regions of Thailand. Every fabric tells its own story and corresponds to the communities’ unique local culture.  By merging this unique local wisdom from the different regions of India with modern fashion designs, we ensure every garment produced comes with its own authentic identity and unique quality.

As responsible consumers we can no longer ignore the fact that every item of clothing we buy affects the environment and the world we live in.  As we become more and more conscious of this fact, making the right decisions become that much harder, often having to purchase products without knowing an items environmental or social footprint, or having to trade-off between the two.  At Jasmine we believe in making these choices easier for you, by having a clear and transparent supply chain and showing you where and how your fabrics are made.

Ajrakh, an exclusive block printing technique is said to be based on the theme of the universe where red resembles the earth, black space, blue the sky, and oceans with geometric designs as stars on it. Truly bringing down the soul of the universe on a piece of cloth.